CompetitorWorks
®
Competitor analyses - in depth price, promo studies, focus groups,
etc. |
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AuditsWorks
®
Internal - external marketing function audits |
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GrowthWorks ®
Sales potential / forecasting research |
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PharmaWorks ®
Pharmaceutical quality improvement studies |
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TrialWorks ®
Clinical trial studies |
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PromoWorks ®
Copy / advertising platform research and testing with your advertising
agency |
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ConjointWorks ®
New Product Development and testing research |
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TargetWorks ®
Segmentation, targeting, positioning research for strategic
business planning |
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QualityWorks ®
Customer satisfaction / relationship research, customer loyalty
and customer retention program research |
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CardWorks ®
Credit card issuance, risk assessment and usage behavior analysis
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DBMarketWorks ®
Data base marketing tools and techniques |
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ImproveWorks ®
Experimental market testing for media, pricing, product development,
and merchandising decisions |
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LocWorks ®
Store site location (add, drop, remodel, expand, etc.) decisions
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CostWorks ®
Breakeven analysis for costs and quotas |
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MBAWorks ®
Analysis of scanner data (e.g., market basket analysis,
customer segmentation using cluster analysis, neural networks,
ECR, CRP, etc.) |
